Embarking on a new film, whether a short or feature, requires a lot of time, money, creative problem solving, resources, sweat equity and TIME (did we mention that already?). So before jumping into that project that you want to land in a movie theatre, on a television screen or on the latest tablet, there are a few questions to consider:
Of all your ideas, why is this the one you have to make right now?
As a creative type, you will likely have 101 new film ideas before you finish your morning coffee. But before moving forward into a new one, it is important to really think through why select that idea versus any of the other 100. Consider the urgency of that idea. Will it provide insight into a question percolating in the public conscience? Does the idea have the room and flexibility to grow? What will make this film standout in the crowded content world? Related Reading: Steve Jobs: Get Rid of the Crappy Stuff
What resources do you have access to in order to produce this project?
Starting from the development process and all the way through marketing the final product, you will need a wide range of resources to make your film happen and get seen. Begin by brainstorming a list of what you and your team would need at each step. Then make a comprehensive list of all the resources that you and your team members can access. Take a very wide-reaching approach to assessing your resources—sometimes things that see simple and straightforward can be a fundamental part of making a film possible. Related Reading: Your Scarcest Resource
Why is it worth your time?
Whether you are a first-time filmmaker or a seasoned veteran, entering into a new film project takes a lot of time. As time is arguably our most valuable resource, take those early moments to consider whether the idea is worthy of that time. When somewhere in the process when the project is falling apart and feels like it is going nowhere will you still think it is worth it? Related Reading: 5 Ways To Find Out If Your Idea Is Worth Pursuing If you ask yourself these questions and can answer them in a way that makes the project even more enticing then you know, go for it!
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What questions do you ask yourself before starting on a new idea? Share your thoughts in the comments section below.